More competition for the major web platforms would be a significant boon for startups. Google’s huge margins make it more expensive and hence difficult for startups to acquire customers and grow and Apple’s restrictive policies for iPhone apps have a similar effect on companies in the mobile arena. For this reason I’m a keen [...]
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There is a good post on Techcrunch today about the impact of Google Instant on SEO. SEO company RankAbove has done some research and from the two weeks of data available it seems that one of the big changes is reduced traffic to long-tail keywords, here’s why: Because Google Instant focuses the user’s attention [...] Over on All Facebook they have been writing a lot this week about Facebook’s moves into search. Their thesis is that the ‘like’ is replacing the ‘link’ as a measure of authority and that Facebook has all the data to deliver the best search service. A couple of days ago they wrote about how [...] Check out this video from SEOMoz about Linkscape, their link database which helps drive SEO by identifying and ranking the links into a page with the aim of understanding which ones are driving the search ranking. I learnt a lot about how search works from watching this. It is also a) pretty funny, and [...] Back in December John Battelle posted that Google is failing more and Paul Kedrosky wrote about Dishwashers, and how Google eats its own tail – both posts about how Google doesn’t return the results we want any more. There are a couple of steps to this argument. I’ll take content farms first. The [...] I’m back from holiday today (Majorca, very nice, thank you…) and have been enjoying catching up on reading and looking forward to getting back into the routine of posting every workday. Perusing my usual sources for inspiration (amongst which Viewsflow is becoming increasingly important) I hit on this wonderful post from Bill Gurley about [...] We’ve all heard the old adage that the search problem is only 5% solved. My news today is that I got a much better idea of what the next few percent will look like, largely from a Microsoft sponsored session this morning here at the Web2.0 Summit talking where they are taking Bing. It [...] I read this morning on search engine land that Google is going a bit more real-time by putting trending search topics information direct onto the first page of search results. This works by adding a ‘Hot Trends Onebox’ near the bottom of the results page, see the picture below. For me this [...] There is a good piece in the New York Times today which lists a lot of ways in which Bing is better than Google. Here are some: Speed – of initial results and in the way it helps to find the right result, minimising clicks and dead ends Preview of search results without clicking [...] Fresh news out today from search marketing technology company Efficient Frontier shows the Microsoft search engine is making good progress with it’s share of paid clicks. If this trend continues the advertising budgets will follow. This comes on top of good news about their share of searches, so I’m guessing folks at [...] |
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