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From Techrunch: Zillow, the site where you can find pricing estimates and other info about houses around the United States, aims to disrupt the online lending market with the launch of its Mortgage Marketplace. That is an interesting monetisation play in the online real estate space. My thinking so far, which echoes that of [...] I read at the weekend that Tesco is going into the real estate market with a low cost service that aims to replace estate agents in the house selling process – turns out that this is not new news (this BBC article is dated May 17) – but if they can get it [...] Vertical search is hot right now, and I get that. The current paradigm of ‘one size search box fits all’ simply doesn’t deliver enough. I have written before about how this is playing out in UK real estate. Below are some Friday afternoon musings as I wonder how far this can go? A good vertical search site will have the ambition to be [...] For me vertical search is becoming an increasingly important part of the mix as the web gets bigger and more multimedia. One search box doesn’t give enough information any more. Google is carving the problem into horizontal slices – traditional search, image search, news search etc. The other approach is verticals – of which property is [...] What is it with us Brits and agencies? They are everywhere in this country, much more so than in the US, for example. I`ve been feeling it most in advertising through our investment in Buy.At, and estate agents have been figuring prominently in my thoughts about the property sector (of which more below and [...] |
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