I know a lot of people won’t be happy to hear this, but new data out from Facebook suggest they are becoming the dominant provider of online identity. The numbers are a little hard to interpret but my read is that 850m first time registrations to services are made using Facebook Connect each month, [...]
I just read How LinkedIn became a Wall Street juggernaut on Techcrunch. The article lists four things, three of which relate to being a great company (multiple growth vectors, a product that gets better as it gets bigger, deep competitive advantage). The fourth describes how their approach to the market, which was to under [...]
Facebook reported strong Q2 results yesterday, bucking the trend in what has generally been a disappointing earnings season for large companies. For many people, Facebook is the company they love to hate, I suspect because of privacy concerns. That dislike often manifests itself in criticism of the company’s business model and long term prospects. [...]
There was a good round up of Facebook mobile advertising stats on Techcrunch yesterday, culled from a number of different sources. These are the highlights:
20% of ad spend on Facebook now goes to mobile, from a standing start last March and up from 14% since October 71% of ad spend targeted to phones [...]
As you may have seen Facebook announced their Q3 results yesterday, revealing 14% of their ad revenues came from mobile. This was ahead of analysts expectations and helped drive their shares 13% higher in after hours trading.
Since the advent of the web it has been harder to make money out of publishing. A [...]
Last week I wrote about Facebook’s partnership with Datalogix to measure ad effectiveness by tracking whether people bought a product in store after seeing a Facebook ad. Since then more detail has been forthcoming about why this is a good idea, doubtless aimed at overcoming the privacy objections. This is the most telling:
On Friday I wrote about how privacy advocates will welcome Facebook’s release of their Shared Activity plugin which makes it easier for users to control how their actions on Facebook-connected third party site show up in their Facebook feed. Today’s news points in the other direction. This morning I read of Facebook’s project with [...]
Last night Facebook launched their Shared Activity plugin makes it much easier to control which of your activities on Facebook-connected third party sites show up in your Facebook feed. It’s a one click process that runs on the third party site so you don’t have to go back to Facebook at all. Venturebeat has [...]
In its quarterly filing yesterday Facebook disclosed that it spent $24m on ‘talent focused acquisitions’ in the first half of 2012. Techcrunch has done some digging and identified the companies as Tagtile, Glancee, Lightbox and Karma.
This raised two interesting questions for me.
Firstly – can investors make a decent return on businesses that [...]
There is quite rightly a lot of chat at the moment about Facebook’s poor showing post IPO, but the fact that the shares are down 30% doesn’t mean that Facebook is a bad business, it means that investors now think the $100bn IPO price was too high. 30% to high to be precise.