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The rise of the creative classes

I have just started reading The Rise of the Creative Class by Richard Florida.  It was first published in 2002, making it a pretty old book by the standards of today’s fast changing world, but the central idea is still powerful today, and it is new to me. 

Having read the title [...]

September 22nd, 2011 | Category: Community, Innovation, Work life balance | 12 comments

Lessons from the trials and tribulations of Yahoo

Techcrunch wrote yesterday about Yahoo’s recent change of the Flickr logo and the other problems they have been having with  the site.  Collectively they show both the challenges of acquiring successful web communities in general and that Yahoo in particular still doesn’t understand how to manage a web2.0 property.

First the rebranding – [...]

September 25th, 2009 | Category: Community, Social networks, Web2.0 | 2 comments

Survey shows 5% say they would pay for news online

A Harris research poll commissioned by paidContent:UK found that 5% of respondents think they would pay for news online, with the vast majority saying that instead they would simply go to an alternative free site.

If the 5% panned out in practice (and surveys are notoriously bad predictors of buying behaviour, so there [...]

September 22nd, 2009 | Category: Business models, Community, Content, News | 13 comments

Consumer trust in reviews and brand websites

Computerworld reported yesterday on the results of a global Nielsen study into trust on the web.  There are a lot of interesting nuggets in the article, but my favourites are the following:

90% of internet consumers worldwide now trust recommendations from people they know 70% trust consumer opinions posted by people [...]

July 10th, 2009 | Category: Advertising, Community, Consumer Internet | 16 comments

The future for news?

This morning I discovered Zimbio the second fastest growing ‘member community destination’. Hat tip to cnet and Nielsen.

Zimbio is a content site that mixes UGC and professionally produced content, using proprietary technology to filter and classify stories and help users find relevant content.  In their own words: Zimbio seamlessly blends the best of [...]

March 20th, 2009 | Category: Business models, Community, Content | 5 comments

Understanding Twitter’s next phase of growth

Cnet reported yesterday on Twitter saturation at SXSW – with the particular problem being too much traffic on the SXSW hashtag #SXSW: This year because of the conference’s impressive growth and Twitter’s broader mainstream appeal, it has become almost impossible to find the same value as in the past. I did a search for [...]

March 16th, 2009 | Category: Community, Consumer Internet, Facebook, Twitter | 8 comments

Shared data services – examples from Thomson Reuters and Salesforce

Last week I wrote that shared data services might be the next frontier for innovation.  That post was largely inspired by Paul Miller and I met him for a coffee last night to explore these ideas further.

This post is an attempt to make the abstract concept of share data services a little more [...]

January 15th, 2009 | Category: Community, Innovation, Social software | 7 comments

Threadless – the crowdsourcing company

At dinner on Monday Daniel Ek of Spotify described Threadless as the ultimate crowdsourcing business and this post has been building in the back of my mind since then.

Threadless is a t-shirt e-tailer and the cool thing is that they crowdsource both supply and demand.

This is how the site works, from [...]

December 10th, 2008 | Category: Business models, Community, Online retail | 2 comments

Using communities for marketing

There was an article on Techdirt on Friday pointing to an interesting paper about how Swedish record labels engage fan communities as part of their marketing efforts. Apparently they do so pretty successfully, which is good to hear.

The raison d’etre for the paper is to say that this shouldn’t be thought of [...]

October 19th, 2008 | Category: Advertising, Business models, Community, From mobile, Social networks | 10 comments

Too much linking to yourself is a bad thing

Tim O’Reilly has a post this morning about the growing trend for sites to link to themselves so they don’t lose traffic. I was called out for doing this the other day by Nils Geylen, which made me think about the issue for the first time, and it isn’t a good development.

O’Reilly cites [...]

August 19th, 2008 | Category: Blogging, Community, Content | 12 comments
 
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