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Nic Brisbourne’s view from London on venture capital and exploiting change in technology and media

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Archive for Business models

The FLIRT model of crowdsourcing - an analytical approach

I write from time to time here about mass collaboration - and it is something I have been thinking about more recently as I read Clay Shirky’s Here Comes Everybody. In a nutshell I’m excited about this space because the way the internet lowers the cost and barriers to collaboration has the potential to [...]

The role of technology in advertising

Executives at a conference in Cannes have been discussing the future of advertising. As reported in the New York Times:
executives harshly criticized Google’s recent agreement to place ads next to Yahoo search results. The move could strengthen Google’s dominance over the most lucrative portion of the fast-growing online advertising field.
Fair enough. I think [...]

If your service is free someone somewhere had better be making money

John Hagel wrote a good post back in March on the future of advertising, web2.0 monetisation and the trend towards free (thanks to Bart for the pointer). He picks up on a lot of themes we have discussed here and the full post is well worth a read. This bit really stood out [...]

Data portability, privacy and personal data stores

Marshall Kirkpatrick wrote an interesting post yesterday on ReadWriteWeb entitled Towards a Value-Added User Data Economy. He applies network theory to data portability to show that all companies will be better off if they all allow data to be ported in and out. Essentially each social application will add value to the data [...]

Authenticity, respect and the changing nature of business

Last week I attended a Honda Earthdreams event at the kind invitation of 19 Entertainment.  As well as the event being fun (Jensen Button talking, F1 car there to look at, lots of interesting people present…) I was struck by the strength and genuineness of the commitment to Corporate Social Responsibility (CSR).  The F1 executives [...]

More on ‘free’ as a business model

Last week Chris Anderson of Wired and Long Tail fame posted a preview of his new book on free as a business model and I wrote a post summing up his argument (which I largely agree with) and calling for innovation in business models - we will all still need to find ways to make [...]

VRM - vendor relationship management

VRM is CRM flipped on its head.  Instead of vendors collecting data in systems like Siebel and managing customers the idea is that customers start storing and managing their own data and using it to manage suppliers.
At the moment this is little more than concept stage stuff, championed by Doc Searls and being talked about [...]

The economics of free - and how they might change everything

My friend Alexis pointed me this morning to an awesome Wired article by Chris Anderson, author of The Long Tail. I’ve seen him speak a couple of times now and following his obsession with the long tail he is now focused on the impact of ‘free’ - which I think is having some far [...]

The paradox of the web

The winner takes all dynamic of the web means that the rich get richer (Google, ebay, Amazon etc) yet at the same time the little guy is also doing well.  He can now build stable niche businesses in a way that is only possible now every potential customer on the planet is only a click [...]

Widget monetisation

Reporting on Slide’s rumoured $500m valuation Ivan on Snipperoo looks again at the question of widget business models.  Apparently the valuation is based on Slide turning itself into an ad network.  Ivan isn’t too thrilled and says:
It looks like all widget companies are trying to turn themselves at one level or another into ad networks [...]

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