Internet ad spend still has a long way to rise

By December 2, 2010Advertising

This graphic from Mary Meeker’s annual presentation to the recent Web2.0 conference in San Francisco shows very clearly that the ratio of ad dollars spent to time spent on the internet is way lower than other media, and hence set to rise.  Print and TV are in the worst shape, particularly print, which is suffering from rapid contraction in time spent.

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