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	<title>Comments on: Remnant inventory sometimes not worth selling?</title>
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	<link>http://www.theequitykicker.com/2009/08/26/remnant-inventory-sometimes-not-worth-selling/</link>
	<description>Nic Brisbourne's view from London on venture capital and exploiting change in technology and media</description>
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		<title>By: Finance Geek » CPM in the doghouse</title>
		<link>http://www.theequitykicker.com/2009/08/26/remnant-inventory-sometimes-not-worth-selling/#comment-5952</link>
		<dc:creator>Finance Geek » CPM in the doghouse</dc:creator>
		<pubDate>Fri, 16 Oct 2009 12:39:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.theequitykicker.com/2009/08/26/remnant-inventory-sometimes-not-worth-selling/#comment-5952</guid>
		<description>[...] I think there are lots of reasons for that, not least the economy and growing questions over how much value gets delivered, but an important factor is the obsession with CPM as the measurement [...]</description>
		<content:encoded><![CDATA[<p>[...] I think there are lots of reasons for that, not least the economy and growing questions over how much value gets delivered, but an important factor is the obsession with CPM as the measurement [...]</p>
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		<title>By: scottgould (Scott Gould)</title>
		<link>http://www.theequitykicker.com/2009/08/26/remnant-inventory-sometimes-not-worth-selling/#comment-5786</link>
		<dc:creator>scottgould (Scott Gould)</dc:creator>
		<pubDate>Mon, 07 Sep 2009 16:22:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.theequitykicker.com/2009/08/26/remnant-inventory-sometimes-not-worth-selling/#comment-5786</guid>
		<description>Interesting... RT &lt;a rel=&quot;nofollow&quot; href=&quot;http://twitter.com/andjdavies&quot;&gt;@andjdavies&lt;/a&gt;: great post by &lt;a rel=&quot;nofollow&quot; href=&quot;http://twitter.com/brisbourne&quot;&gt;@brisbourne&lt;/a&gt; - Remnant inventory sometimes not worth selling? - http://bit.ly/ThJmW</description>
		<content:encoded><![CDATA[<p>Interesting&#8230; RT <a rel="nofollow" href="http://twitter.com/andjdavies">@andjdavies</a>: great post by <a rel="nofollow" href="http://twitter.com/brisbourne">@brisbourne</a> &#8211; Remnant inventory sometimes not worth selling? &#8211; <a href="http://bit.ly/ThJmW" rel="nofollow">http://bit.ly/ThJmW</a></p>
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	<item>
		<title>By: andjdavies (andjdavies)</title>
		<link>http://www.theequitykicker.com/2009/08/26/remnant-inventory-sometimes-not-worth-selling/#comment-5787</link>
		<dc:creator>andjdavies (andjdavies)</dc:creator>
		<pubDate>Mon, 07 Sep 2009 16:04:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.theequitykicker.com/2009/08/26/remnant-inventory-sometimes-not-worth-selling/#comment-5787</guid>
		<description>great post by &lt;a rel=&quot;nofollow&quot; href=&quot;http://twitter.com/brisbourne&quot;&gt;@brisbourne&lt;/a&gt; - Remnant inventory sometimes not worth selling? - http://bit.ly/ThJmW</description>
		<content:encoded><![CDATA[<p>great post by <a rel="nofollow" href="http://twitter.com/brisbourne">@brisbourne</a> &#8211; Remnant inventory sometimes not worth selling? &#8211; <a href="http://bit.ly/ThJmW" rel="nofollow">http://bit.ly/ThJmW</a></p>
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	<item>
		<title>By: Jim D</title>
		<link>http://www.theequitykicker.com/2009/08/26/remnant-inventory-sometimes-not-worth-selling/#comment-6489</link>
		<dc:creator>Jim D</dc:creator>
		<pubDate>Tue, 01 Sep 2009 22:11:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.theequitykicker.com/2009/08/26/remnant-inventory-sometimes-not-worth-selling/#comment-6489</guid>
		<description>Unfortunately, this is one of the very common downsides to many advertising campaigns.  With our &lt;a rel=&quot;follow&quot; href=&quot;http://realestatelicensedirect.com&quot; rel=&quot;nofollow&quot;&gt;real estate license&lt;/a&gt; website I found that we were large amounts in advertising capital, but were seeing little return.  We have since discontinued purchasing advertisements on other websites.</description>
		<content:encoded><![CDATA[<p>Unfortunately, this is one of the very common downsides to many advertising campaigns.  With our <a rel="follow" href="http://realestatelicensedirect.com" rel="nofollow">real estate license</a> website I found that we were large amounts in advertising capital, but were seeing little return.  We have since discontinued purchasing advertisements on other websites.</p>
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	<item>
		<title>By: Jim D</title>
		<link>http://www.theequitykicker.com/2009/08/26/remnant-inventory-sometimes-not-worth-selling/#comment-5750</link>
		<dc:creator>Jim D</dc:creator>
		<pubDate>Tue, 01 Sep 2009 16:11:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.theequitykicker.com/2009/08/26/remnant-inventory-sometimes-not-worth-selling/#comment-5750</guid>
		<description>Unfortunately, this is one of the very common downsides to many advertising campaigns.  With our &lt;a rel=&quot;follow&quot; href=&quot;http://realestatelicensedirect.com&quot; rel=&quot;nofollow&quot;&gt;real estate license&lt;/a&gt; website I found that we were large amounts in advertising capital, but were seeing little return.  We have since discontinued purchasing advertisements on other websites.</description>
		<content:encoded><![CDATA[<p>Unfortunately, this is one of the very common downsides to many advertising campaigns.  With our <a rel="follow" href="http://realestatelicensedirect.com" rel="nofollow">real estate license</a> website I found that we were large amounts in advertising capital, but were seeing little return.  We have since discontinued purchasing advertisements on other websites.</p>
]]></content:encoded>
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		<title>By: rafer</title>
		<link>http://www.theequitykicker.com/2009/08/26/remnant-inventory-sometimes-not-worth-selling/#comment-5744</link>
		<dc:creator>rafer</dc:creator>
		<pubDate>Mon, 31 Aug 2009 02:28:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.theequitykicker.com/2009/08/26/remnant-inventory-sometimes-not-worth-selling/#comment-5744</guid>
		<description>Spanfeller went a bit further. Far enough where he doesn&#039;t deserve any support. &lt;br&gt;&lt;br&gt;I&#039;m all for pulling all ad nets from sites that can sell premiums well (as Dogster did a couple years ago). However, Spanfeller was promoting that measurement and accountability was in error and that Internet ads had to drop all that analytics crap and go back to being priced on faith.</description>
		<content:encoded><![CDATA[<p>Spanfeller went a bit further. Far enough where he doesn&#39;t deserve any support. </p>
<p>I&#39;m all for pulling all ad nets from sites that can sell premiums well (as Dogster did a couple years ago). However, Spanfeller was promoting that measurement and accountability was in error and that Internet ads had to drop all that analytics crap and go back to being priced on faith.</p>
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