AdvertisingBusiness models

Adsense not working

By June 12, 2009 18 Comments

I have just removed Adsense from my left sidebar because the performance has been truly awful.  I installed it after a commenter came on pretty heavy with some bullish forecasts of how much money I was leaving on the table, and so I thought I should try it (as a reminder all money generated by this blog goes to charity).

The result – sub $10 in revenue over three and a half months.

The reason – nobody clicks through.

The explanation – people visit the EquityKicker to read and comment, I bet most of them don’t even notice the ad is there.