And it’s not only bringing your fans together but it’s also making them follow your everystep, because otherwise they might miss “something important”. And what is better place to do that than internet.

Another thing that makes your fans even more attached to you is letting them see the whole process how the songs are coming together. For example if you are a songwriter you might do the next thing:

1. Give away the first version of the song for example without words and only guitar and humming
2. Give away the next version with chorus finished, still guitar and singing only
3. Give the raw version of the full song with guitar and vocal, maybe some mistakes still…
4. After getting to see how the song starts to take its form you can sell the full song for them and they will buy it!!! The good thing is that the earlier versions are great content to your community site and it’s clever way to get the fans come to your site more often.
5. And ofcourse the more engaged fans you have the more they will want to see you live and you will make more money again.
6. And the more people will come to your gigs, the more advertisers are interested.

Broadcasters will find their way too somehow…

And it’s not only bringing your fans together but it’s also making them follow your everystep, because otherwise they might miss “something important”. And what is better place to do that than internet.

Another thing that makes your fans even more attached to you is letting them see the whole process how the songs are coming together. For example if you are a songwriter you might do the next thing:

1. Give away the first version of the song for example without words and only guitar and humming
2. Give away the next version with chorus finished, still guitar and singing only
3. Give the raw version of the full song with guitar and vocal, maybe some mistakes still…
4. After getting to see how the song starts to take its form you can sell the full song for them and they will buy it!!! The good thing is that the earlier versions are great content to your community site and it’s clever way to get the fans come to your site more often.
5. And ofcourse the more engaged fans you have the more they will want to see you live and you will make more money again.
6. And the more people will come to your gigs, the more advertisers are interested.

Broadcasters will find their way too somehow…

I think that this is fascinating, and my particular interest is how what happens to music will eventually happen to games.

I wrote a piece for the games trade mag MCV on this very issue, focusing not only on how the bands don’t need the labels any more, but how labels are losing all pricing power, because in a connected, convenient, world, it is the consumer, not the producer who sets the price.

You can find the article here, if you’re interested.
http://www.nicholaslovell.com/articles-lessons-from-the-music-industry-1.php

I think that this is fascinating, and my particular interest is how what happens to music will eventually happen to games.

I wrote a piece for the games trade mag MCV on this very issue, focusing not only on how the bands don’t need the labels any more, but how labels are losing all pricing power, because in a connected, convenient, world, it is the consumer, not the producer who sets the price.

You can find the article here, if you’re interested.
http://www.nicholaslovell.com/articles-lessons-from-the-music-industry-1.php

To put some VRM flavor in there.

Let’s say your fans are able to express their possible intentions on how to interact with the band on a site which aggregates “intentions from fans”, or you as an artist put a “sign” on your site, that you are open to a certain set of relationships …

Wouldn’t that be a great way for bands and promotors to connect even more closer to the fans?

This would kill the record labels …
(see also the discussion ProjectVRM has with the RelButton)

Enjoy the weekend

Bart

To put some VRM flavor in there.

Let’s say your fans are able to express their possible intentions on how to interact with the band on a site which aggregates “intentions from fans”, or you as an artist put a “sign” on your site, that you are open to a certain set of relationships …

Wouldn’t that be a great way for bands and promotors to connect even more closer to the fans?

This would kill the record labels …
(see also the discussion ProjectVRM has with the RelButton)

Enjoy the weekend

Bart