Comments on: Social network traffic declining http://www.theequitykicker.com/2008/02/22/social-network-traffic-declining/ Nic Brisbourne's view from London on venture capital and exploiting change in technology and media Sat, 11 Feb 2012 20:08:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Social network traffic - maybe not declining after all « The Equity Kicker http://www.theequitykicker.com/2008/02/22/social-network-traffic-declining/#comment-1443 Social network traffic - maybe not declining after all « The Equity Kicker Tue, 04 Mar 2008 23:39:00 +0000 http://www.theequitykicker.com/2008/02/22/social-network-traffic-declining/#comment-1443 [...] week I wrote about Forbes reporting declining social network [...] [...] week I wrote about Forbes reporting declining social network [...]

]]> By: MySpace vs Orkut http://www.theequitykicker.com/2008/02/22/social-network-traffic-declining/#comment-1417 MySpace vs Orkut Sat, 23 Feb 2008 10:06:34 +0000 http://www.theequitykicker.com/2008/02/22/social-network-traffic-declining/#comment-1417 We can judge the popularity of these sites by seeing their ranking in http://www.alexa.com/data/details/main?url=www.fortunehotels.in Alexa. Orkut has been steadily rising on the Alexa charts but MySpace is still significantly bigger than Orkut.com. We can judge the popularity of these sites by seeing their ranking in http://www.alexa.com/data/details/main?url=www.fortunehotels.in Alexa. Orkut has been steadily rising on the Alexa charts but MySpace is still significantly bigger than Orkut.com.

]]> By: Joe T. http://www.theequitykicker.com/2008/02/22/social-network-traffic-declining/#comment-1416 Joe T. Sat, 23 Feb 2008 08:03:34 +0000 http://www.theequitykicker.com/2008/02/22/social-network-traffic-declining/#comment-1416 I`ve seen some reports that "niche" sites may be growing audiences at a faster rate, but I think the big news recently is that ad-clicks are underwhelming on all social network sites. This was shown by poor numbers from Google`s SN deals. Ad-clicks on more targeted sites might be worth more CPM wise, but I think the jury is still out on this. I`ve seen some reports that “niche” sites may be growing audiences at a faster rate, but I think the big news recently is that ad-clicks are underwhelming on all social network sites. This was shown by poor numbers from Google`s SN deals. Ad-clicks on more targeted sites might be worth more CPM wise, but I think the jury is still out on this.

]]> By: Joe T. http://www.theequitykicker.com/2008/02/22/social-network-traffic-declining/#comment-11137 Joe T. Sat, 23 Feb 2008 08:03:00 +0000 http://www.theequitykicker.com/2008/02/22/social-network-traffic-declining/#comment-11137 I`ve seen some reports that "niche" sites may be growing audiences at a faster rate, but I think the big news recently is that ad-clicks are underwhelming on all social network sites. This was shown by poor numbers from Google`s SN deals. Ad-clicks on more targeted sites might be worth more CPM wise, but I think the jury is still out on this. I`ve seen some reports that “niche” sites may be growing audiences at a faster rate, but I think the big news recently is that ad-clicks are underwhelming on all social network sites. This was shown by poor numbers from Google`s SN deals. Ad-clicks on more targeted sites might be worth more CPM wise, but I think the jury is still out on this.

]]> By: Jon http://www.theequitykicker.com/2008/02/22/social-network-traffic-declining/#comment-1415 Jon Fri, 22 Feb 2008 17:43:03 +0000 http://www.theequitykicker.com/2008/02/22/social-network-traffic-declining/#comment-1415 Nic, According to either the same report or a follow on commentary (I'll take a look for it), "silo" or niche social sites did well - BBC Communities was up, as were other more interest-related networks. I'll see if I can track down the data. Nic,

According to either the same report or a follow on commentary (I’ll take a look for it), “silo” or niche social sites did well – BBC Communities was up, as were other more interest-related networks.

I’ll see if I can track down the data.

]]> By: Jon http://www.theequitykicker.com/2008/02/22/social-network-traffic-declining/#comment-11136 Jon Fri, 22 Feb 2008 17:43:00 +0000 http://www.theequitykicker.com/2008/02/22/social-network-traffic-declining/#comment-11136 Nic, According to either the same report or a follow on commentary (I'll take a look for it), "silo" or niche social sites did well - BBC Communities was up, as were other more interest-related networks. I'll see if I can track down the data. Nic,

According to either the same report or a follow on commentary (I’ll take a look for it), “silo” or niche social sites did well – BBC Communities was up, as were other more interest-related networks.

I’ll see if I can track down the data.

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