Amazing stuff happens when you blog

By February 19, 2008Blogging

It is so easy to set up and write a blog these days that you forget about all the infrastructure that has to come together to get the message from your fingertips on the keyboard to your adoring audience.

This is from an article in Wired about The Life Cycle of a Blog Post:

You have a blog. You compose a new post. You click
Publish and lean back to admire your work. Imperceptibly and all but
instantaneously, your post slips into a vast and recursive network of
software agents, where it is crawled, indexed, mined, scraped,
republished, and propagated throughout the Web. Within minutes, if
you’ve written about a timely and noteworthy topic, a small army of
bots will get the word out to anyone remotely interested, from fellow
bloggers to corporate marketers. Let’s say it’s Super Bowl Sunday and
you’re blogging about beer. You see Budweiser’s blockbuster commercial
and have a reaction you’d like to share. Thanks to search engines and
aggregators that compile lists of interesting posts, you can reach a
lot of people — and Budweiser, its competitors, beer lovers, ad
critics, and your ex-boyfriend can listen in.

This is pretty incredible, when you stop to think about it.

There is a great interactive chart in the article which shows how the ping servers, ad servers and other pieces interact.  If you are into this stuff you will enjoy having a play.

Credit to JP for the pointer to Wired.

  • linxiao

    Ugg Australia has recruited designers like Manolo Blahnik, Carlos Falchi, Rebecca Minkoff, Rafe pictured,and more to design high-end versions of the brand's trademark boots for its seventh annual Art & Sole auction.

    I have to assume these will be filed under unaffordable (which is good – more money for St. Jude!), but I'll still be going to the Web site on December 1 to window shop and see what these designers have cooked up.

    I am trying to picture what I would do to make these high end… Real Italian leather? A pearl brooch? Other expensive ingredients and sparkles? Maybe the differences won't be that extreme, but I hope each designer puts his personal touch on the shoe. I'm certain at the very least you'll be able to pick out which Uggs came from Betsey Johnson (UGG Classic tall 5815 boots, please!).

    The event is likely to inspire as many interesting Ugg knockoffs as there are regular Ugg knockoffs, so it is possible we'll see something like this around town next year. It's not only a great event for charity but probably also a good move to keep Uggs alive and relevant… especially with the number of people who'd like to see them disappear for good!UGG boots on sale!

    I will of course keep wearing my Uggs because A) I have them and B) they are warm, but if your kid asks Santa for Where the Wild Things Are UGG boots… I feel for ya.

  • Tks – it is interesting to hear stories of how brands keep themselves relevant.

  • linxiao

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