http://www.theequitykicker.com/2008/02/12/hype-in-mobile-advertising/ Nic Brisbourne's view from London on venture capital and exploiting change in technology and media Sat, 11 Feb 2012 20:08:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.theequitykicker.com/2008/02/12/hype-in-mobile-advertising/#comment-1400 jamescoops Tue, 12 Feb 2008 18:00:09 +0000 http://www.theequitykicker.com/2008/02/12/hype-in-mobile-advertising/#comment-1400 Yes there is a lot of hype, particularly when it comes to the potential of mobile advertising to come to the rescue of the mobile operators. However, there are some successful businesses being built in this market (admob, greystripe) and already a lot of good exits (Screen Tonic, Fourth Screen, Sponge). Yes there is a lot of hype, particularly when it comes to the potential of mobile advertising to come to the rescue of the mobile operators. However, there are some successful businesses being built in this market (admob, greystripe) and already a lot of good exits (Screen Tonic, Fourth Screen, Sponge).

]]> http://www.theequitykicker.com/2008/02/12/hype-in-mobile-advertising/#comment-11121 jamescoops Tue, 12 Feb 2008 18:00:00 +0000 http://www.theequitykicker.com/2008/02/12/hype-in-mobile-advertising/#comment-11121 Yes there is a lot of hype, particularly when it comes to the potential of mobile advertising to come to the rescue of the mobile operators. However, there are some successful businesses being built in this market (admob, greystripe) and already a lot of good exits (Screen Tonic, Fourth Screen, Sponge). Yes there is a lot of hype, particularly when it comes to the potential of mobile advertising to come to the rescue of the mobile operators. However, there are some successful businesses being built in this market (admob, greystripe) and already a lot of good exits (Screen Tonic, Fourth Screen, Sponge).

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