Comments on: Widget monetisation http://www.theequitykicker.com/2008/01/23/widget-monetisation/ Nic Brisbourne's view from London on venture capital and exploiting change in technology and media Sat, 11 Feb 2012 20:08:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Ivan http://www.theequitykicker.com/2008/01/23/widget-monetisation/#comment-1366 Ivan Wed, 23 Jan 2008 21:06:43 +0000 http://www.theequitykicker.com/2008/01/23/widget-monetisation/#comment-1366 Just to clarify my position on this - I dont' have anything against ads or ad networks, and as Nic says, there aren't that many routes to monetisation. I just think there must be more to it than an ad network. There must be hundreds of variant on carrying marketing or advertising or branding messages within a widgetized platform. Or maybe it's just that the term 'ad network' is just too limited or banal to describe what we are seeing, which is hte evolution of online advertising in a multi headed hydra ... Just to clarify my position on this – I dont’ have anything against ads or ad networks, and as Nic says, there aren’t that many routes to monetisation. I just think there must be more to it than an ad network. There must be hundreds of variant on carrying marketing or advertising or branding messages within a widgetized platform. Or maybe it’s just that the term ‘ad network’ is just too limited or banal to describe what we are seeing, which is hte evolution of online advertising in a multi headed hydra …

]]> By: ivanpope http://www.theequitykicker.com/2008/01/23/widget-monetisation/#comment-11098 ivanpope Wed, 23 Jan 2008 21:06:00 +0000 http://www.theequitykicker.com/2008/01/23/widget-monetisation/#comment-11098 Just to clarify my position on this - I dont' have anything against ads or ad networks, and as Nic says, there aren't that many routes to monetisation. I just think there must be more to it than an ad network. There must be hundreds of variant on carrying marketing or advertising or branding messages within a widgetized platform. Or maybe it's just that the term 'ad network' is just too limited or banal to describe what we are seeing, which is hte evolution of online advertising in a multi headed hydra ... Just to clarify my position on this – I dont’ have anything against ads or ad networks, and as Nic says, there aren’t that many routes to monetisation. I just think there must be more to it than an ad network. There must be hundreds of variant on carrying marketing or advertising or branding messages within a widgetized platform. Or maybe it’s just that the term ‘ad network’ is just too limited or banal to describe what we are seeing, which is hte evolution of online advertising in a multi headed hydra …

]]> By: Robin Blandford http://www.theequitykicker.com/2008/01/23/widget-monetisation/#comment-1365 Robin Blandford Wed, 23 Jan 2008 16:24:51 +0000 http://www.theequitykicker.com/2008/01/23/widget-monetisation/#comment-1365 I was wondering this today, how did an entire industry set up around sharing Ringtones, Operator Logos etc... I guess the early day 'mobile' widgets. It all same from having a payment gateway in the delivery engine.... i.e.'SMS'. This might be what we're missing for widgets. Would you pay for the delivery of a widget? Maybe the Sniperoo as the link. see http://www.bytesurgery.com/blog/2008/01/23/making-your-mark-operator-logos/ I was wondering this today, how did an entire industry set up around sharing Ringtones, Operator Logos etc… I guess the early day ‘mobile’ widgets.

It all same from having a payment gateway in the delivery engine…. i.e.’SMS’. This might be what we’re missing for widgets. Would you pay for the delivery of a widget? Maybe the Sniperoo as the link.

see
http://www.bytesurgery.com/blog/2008/01/23/making-your-mark-operator-logos/

]]> By: Robin Blandford http://www.theequitykicker.com/2008/01/23/widget-monetisation/#comment-11097 Robin Blandford Wed, 23 Jan 2008 16:24:00 +0000 http://www.theequitykicker.com/2008/01/23/widget-monetisation/#comment-11097 I was wondering this today, how did an entire industry set up around sharing Ringtones, Operator Logos etc... I guess the early day 'mobile' widgets. It all same from having a payment gateway in the delivery engine.... i.e.'SMS'. This might be what we're missing for widgets. Would you pay for the delivery of a widget? Maybe the Sniperoo as the link. see http://www.bytesurgery.com/blog/2008/01/23/making-your-mark-operator-logos/ I was wondering this today, how did an entire industry set up around sharing Ringtones, Operator Logos etc… I guess the early day ‘mobile’ widgets.

It all same from having a payment gateway in the delivery engine…. i.e.’SMS’. This might be what we’re missing for widgets. Would you pay for the delivery of a widget? Maybe the Sniperoo as the link.

see
http://www.bytesurgery.com/blog/2008/01/23/making-your-mark-operator-logos/

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